In this video, I wanted to cover Instagram Story Ads Examples and give you my best tips on what makes a winning story ad creative. Instagram & Facebook stories advertisements are still to this day one of the most undervalued ads you can run in the Facebooks ads manager, especially if targeting worldwide link clicks.
Like I said, the most important part of the Instagram story ad creative is the actual advertisement itself. It needs to be in the 9:16 format and have specific key elements. To get the cheapest link clicks & followers, I recommend:
1. Have a Call-To-Action (CTA) in the first 3 - 10 seconds of the story ad
2. Utilize an arrow in your creative
3. Experiment with/without music in your advertisement
4. Track and compare link clicks to follows and calculate conversion rate. Make tweaks as necessary!
5. Split test multiple ad creatives!
6. Make sure the content in the ad creative matches up with the content on your instagram profile for the highest conversion.
Let me know which tip you all like best!
Christien
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