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Marketing delivering business growth, but at what cost?

Marketing delivering business growth, but at what cost? trinityp3.com

Everyone wants their business to grow and now there is more pressure than ever to deliver this growth. But at what cost? The cost to the environment, your reputation and your employees and stakeholders could be the price you end up paying. Find out in a Golden Minute if you are ready to pay for your growth.

TRANSCRIPT
Growth. Growth. Growth.
Marketing driven growth.
Growth. Growth. Growth.
You would think that the world has rediscovered the word growth.
But what you are not hearing is, yes to growth but at what cost?
Sure marketing can drive business growth, if allowed.
But marketers also know that customers prefer companies that deliver ethical growth and environmentally sustainable growth and socially responsible growth.
Because we have all seen what happens when growth is delivered at the expense of the environment, personal ethics and without social responsibility.
So ask yourself, is your business ready to grow?

Golden minute,managing marketing,

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